The number one thing I learned from one month of Airtasker is that Airtasker is making shitloads of money.
For those that may remain unaware, Airtasker is a cool little app that matches people to certain folks who are happy to have their skillful expertise palmed off as someone else’s handiwork.
I have spent the last month joking that Airtasker should be named ‘People taking credit for my shit!‘
Airtasker provides the system framework to allow anybody to post a job they want done. It can be almost anything, nothing illegal, nothing sexual. Although thinking about it I am certain the paid-sex industry could really benefit from a similar app.
When you post your job you apply a price tag and then eager, would-be suitors can submit a short sales pitch outlining why you should choose them. Very entertaining reading.
So I figured I would have a dabble.
I created a profile, added a photo, wrote up a little summary of my skills, outlined my areas of expertise and started shopping for tasks.
In the early days I pitched for anything and everything, whenever I felt I would be able to produce a good quality result. For me this largely meant avoiding saturated opportunities like logo designs and resume building. Instead I found myself drawn toward tasks like blog posts, webcopy and social media marketing.
I have had mostly wonderful, positive experiences with passionate people who have been excellent to partner with.
Luckily the app is smart enough to recognise that most of your pitches for tasks will be predominantly the same in nature, so there is an awesome little feature that allows you to save a default template.
I fired out 15-20 pitches for a variety of tasks, believing that I had a good little system:
- I would always offer a price that was slightly below the asking amount
- I would always change my template pitch to include the tasker’s name
- I would always offer unlimited revisions
- I would always explain that I could start immediately
In the first 48 hours I won four tasks. It was quite a thrill, very fun. Time to get to work.
- Copywriting for financial advisory website $50
- Blog post for an engineering company $50
- Assist answering online interview questions for a job interview $20
- Create a tagline for TV and radio $30
For the last one I had some fun with it, I went above and beyond and the tasker ended up paying me a $40 tip, unprompted. Four tasks done, $190 less 20% Airtasker service fee gave me $152 paid directly into my bank account in days.
I was now hooked on Airtasker.
It roughly works out at around $20 per hour – after Airtasker fees and before taxes. This does not include the time taken to search for the tasks, which I find enjoyable anyways.
You can totally check Airtasker on the toilet.
As I would go on to learn about Airtasker, you win some and you lose some. Although I had one tasker email me back-and-forth 27 times before she was completely happy with her $20 logo. I have had mostly wonderful, positive experiences with passionate people who have been excellent to partner with.
I love the satisfaction that comes from getting quality work done. I love helping people. I love the variety of tasks. I love the flexibility
After the initial rush, once all the tasks were completed and the clients completely happy I started to receive 5-star reviews and many positive testimonials. I quickly realised I needed as many of these as possible as quickly as possible to be taken more seriously for future tasks.
So with my head down and my bum up I won more tasks, pumped out more work, got paid and got plenty more 5-star reviews.
- Facebook ads wording and images $45
- Chat regards media buying, strategy and planning $20
- Eighty word bio for work website $10
- Website copy for an online marketing business $75 *
- Website copy for a photographer $25
- Full competitive analysis for a Malaysian restaurant $180
- Promotional brochure design for a fitness event $35
- Design an eBook layout $25
- Real estate letter writing for prospecting sellers $95
- Blog post about hydro electricity $45
- Write a speech for a first birthday party $100
- Website copy for real estate listings $70
* Oh the irony!
The best things about Airtasker
- There is a huge pool of clients
- There is a huge variety of work
- There is (pretty much) no chasing money
- There is (pretty much) no waiting for money
- It’s fun and satisfying
However, the best is yet to come, read on…
Although I roughly estimate Airtasker works out to be around $20 per hour, you could add significant value to your experience by using it as a client building tool. It has worked wonderfully well for me generating many ongoing leads, in a very short amount of time. Hopefully Airtasker don’t read that, it would make their skin crawl. Obviously they cannot scrape fees from you if you are working directly with your new found clients.
And now for the real gold.
I had one task where the client asked me to post a listing on my own Facebook Marketplace. After the task was done, after I got paid and after another 5-star review we continued to make sales. He paid me $100 for every deal I got across the line, all tax legit with ABNs etc. I earned over $1,000 in two and a half months replying to messages on my phone and setting up delivery times!
I doubt I have ever looked more gay in my life, not that there is anything wrong with that.
I had another task where I needed to do some scientific research to compile blogs for a website, they needed to be around 800 words each. It was the usual priorities, plenty of keywords and SEO friendly. The task was for three articles, the client was very happy. She extended the deal to twelve posts and no pesky Airtasker fees for the remaining nine.
Then, right after that job was completed and once that client was completely satisfied I found another. Same arrangement, I structured three blog posts using some online research and submitted them via Airtasker initially and this was followed by twelve more.
Things were humming along at better than $20 per hour now.
Airtasker is great once you stop using Airtasker.
The most adventurous tasks are the ones involving some healthy doses of mystery shopping.
One night I text my mate and simply wrote, “wanna go to the pub, my shout?” Within an hour I had picked him up and we were seated at a local beer garden we had never visited before. When I came back from the bar with a jug of Pimms for us to share he understandably asked for an explanation. I doubt I have ever looked more gay in my life, not that there is anything wrong with that.
- Order a jug of Pimm’s and take photos of all the promotional material $50
- Enquire about purchasing a block of land, fill out a survey $60
I drove out to a struggling, multi-stage development site and chatted with a lovely sales assistant who had nothing better to be doing. I needed to pretend that I was keen on building a house for my growing family in this dusty ghost town of failure.
I needed to pretend that I was keen on building a house for my growing family in this dusty ghost town of failure.
I thought I was headed out to the well appointed and modern sales office to pick up on all the things she would do poorly, I thought my services had been engaged to report on a known train wreck. As it turns out the mark I was “stealthing” was a quality sales person. It was lucky I didn’t buy a block of land that day!
Airtasker has been a crazy adventure and something that I will continue doing. I love the satisfaction that comes from getting quality work done. I love helping people. I love the variety of tasks. I love the flexibility of working the hours around my existing commitments. I love that I can turn it off, pause and dive back in as desired.
The thing I love most about Airtasker is all the extra money. Like a boss.
Downunder Dad: Independent, Aussie and Personal
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